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This term refers to the number of files that are downloaded from a web
server. Keeping track of hits is a way of measuring traffic to a website that can be
misleading. The number of hits a site receives is usually much greater
than the number of actual visitors. That's because a web page can
contain more than one file. For example, each graphic element is a
separate file, so a page with nine graphics would count as ten hits,
one for each graphic and one for the HTML file. In
this scenario, a page may have 10,000 hits, but only 1,000 visits.
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